About / Founder
The Person Behind The Studio
Jenny.
Jenny
Role
Founder & Creative Director
Jenny is the sole creative force behind Ardent Atelier — designer, developer, strategist, and writer, depending on the brief. She started the studio because she believed most agencies over-process and under-feel their work.
Her background spans brand identity, interactive web development, and motion design — disciplines she sees not as separate skills but as a single, continuous language of visual communication.
She is drawn to brands at inflection points: launching something new, repositioning after growth, or finally deciding to look as good as they actually are. These are the moments where design can change everything.
Her creative philosophy is simple: restraint is luxury, and every red element is a statement.
Based in
Seoul / Remote
Focus
Brand & Web
Style
Editorial, Minimal
Stack
Next.js, Figma, AE
“I start every project asking what would make someone stop, stare, and remember.”
— Jenny, Founder